Media Buyer Job Description +2024 TEMPLATE
Media buyers source and acquire advertising space for print, radio, television, billboard, and online campaigns. They conduct market research, source appealing media space and slots, negotiate with advertising sales agents and ensure that the advertising medium and placement reaches the desired target audience effectively. Some media buyers work for advertising agencies or media planning companies, where they acquire experience working with a range of clients and media platforms. Read Industry Career Profiles and Projections First…